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Alfalux merges the renowned Alfa and Lux brands of the Nuova Riwal tile-manufacturing company.

One of the leading groups producing and trading in floor and wall tiles in full body porcelain stoneware, glazed porcelain stoneware and single-fired and double-fired tiles.

Nuova Riwal is headquartered in Fiorano Modenese, in the tile-manufacturing district of Sassuolo. Thanks indeed to its Alfalux and Saime brands, it is one of the leading groups producing and trading in floor and wall tiles in full body porcelain stoneware, glazed porcelain stoneware and single-fired and double-fired tiles.
Since the beginning of 2007, Nuova Riwal belongs to a group that is a leader of this industry: Casalgrande Padana S.p.A., headquartered in Casalgrande – Reggio Emilia.

Respect for natural resources, in addition to environmental, geographical and social awareness, are its business guidelines.
Investments made in aesthetic research and technological innovation have taken Alfalux to supreme levels in terms of products and production processes, constantly gaining ground thanks to its reputation on domestic and global marketplaces.
The organisational imprint is based on pursuing quality and satisfying retailers and end customers and these are its main strongholds.

Alfalux does indeed work in worldwide markets with a widespread distribution network in Italy and abroad. It focuses on medium-to-high markets with innovative and top quality products and universal tiles for interiors and exteriors and suitable for an extensive array of applications, for homes but also shopping centres, offering lines designed especially for living rooms, bathrooms and kitchens, but also for use in commercial and public areas. Aware of changing lifestyles, Alfalux perceives the tastes and needs of users with regard to culture, geographic location, social-economical status and diversified age ranges, offering a wide range of products to suit every need..




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“HILLS” is a collection inspired to the hills surrounding the river Secchia that rises in the Apennines of Tuscany and Emilia on the slopes of Cerreto Alpi, its course marking the provincial border between Reggio Emilia and Modena.

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Pietraforte is a porcelain tile which perfectly evokes the natural quality of fine-grained Florentine sandstone, known as pietra forte (strong stone) thanks to its outstanding resistance to wear. In the past, Florentine pietra forte stone was highly prized in building for its durability and resistance to scoring, and was only occasionally used for decorative applications.

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The absolutely authentic aesthetic effects of marble and stone enhancing this collection are the result of careful research and cutting-edge technology. The large number of items, sizes and surfaces and the guarantee of the product’s high technical performance make it perfect for any design creation, both in a residential context and for large spaces.

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Beauty that lasts over time. An inspirational source for creating surroundings that can reflect all architectural styles. A slightly textured but soft surface that lends itself for use indoors and outdoors. Suitable also for wall-tiling

AMBIENTI porcelain tiles bristol


A glazed and double-fired porcelain tile collection, reproducing a range of splendid stones that have as their main features delicate veining and irregular colour shades in the neutral tones of nature. These high quality tiles will turn any environment into delightfully elegant surroundings. For indoors and outdoors, in the grip version for floors. For walls, there are both the porcelain tile version and especially the double-fired version.

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An exclusive, innovative and material effect with great personality, offered in various colours so you have a wide range of choice and freedom in design. A material suitable both for floors and for modern wall-tiling in both indoor and outdoor environments.

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A fascinating ceramic material inspired by Trachite stone, whose greatest charm lies not so much in the details but in its overall impact. Walls tiled with Gallura define the spaces with beauty and harmony. For indoor laying in residential premises, offices and commercial environments, on walls and floors

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Taking inspiration from several natural stones, with longitudinal veining and a slightly wavy surface texture in which we can see some brilliant effects, this collection with its timeless charm is capable of giving any type of surroundings an exclusive and refined quality.

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Canova is “IL MARMO” in ceramic guise – a harmonious decorative element that, with its unique characteristics, becomes an inimitable feature to add style, elegance and class to floor- and wall-coverings in interior spaces.
The Canova collection reproduces some of the more refined, classic marbles in slabs of various sizes (60×120, 60×60, 30×60 cm) and finishes; it has a natural appearance and, above all, a glossy surface that creates brightness in the surroundings, along with some extraordinary effects.

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The colours and the delicate shades, but especially the attractive appearance of the tiles make this collection one of the most popular for floors, especially in residential premises.

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Colour shading, the inclusion of different materials and the very slight irregularities on the surface are the typical features of floors in the Mantuan “cotto”, which inspires this collection. Produced in two basic sizes, it is suitable for both indoors and outdoors.

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The streaks on the surface reveal a new dimension of space. Oxidised metal is reworked in porcelain tile material: this is an up-to-the-minute design in brand-new furnishing solutions, where the studied simplicity of a minimalist taste is accompanied by a wealth of sizes and a variety of colours. Sober decorations, mosaics and wall strips create an elegance that springs from the essential quality of the surfaces and from the originality of the details that figure prominently in the surroundings.

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